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- 狙って売上を伸ばすデータ分析の思考法 勝ち続けるための「データ×感性」6ステップ...
狙って売上を伸ばすデータ分析の思考法 勝ち続けるための「データ×感性」6ステップ
Imported from Japan store
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- 「データで考える」ができれば、トップ5％の人材になれる。その方法とは？ 著者が起業したサイカ（XICA）は、データサイエンスに基づいたマーケティング支援やコンサルティングを手掛け、伊藤園、丸亀製麺、KDDI、リクルート、キユーピーなど、日本を代表する企業と組んでさまざまな施策を具現化しています。本書はその知見を6つのステップに分け、知識だけでなく「データドリブンな考え方」をインストールし、必要な「感性」までも身につく一冊。属人的な感覚ではなく、データに基づいたマーケティング活動の手法を、体系的に解きほぐします。
| Publisher | クロスメディア・パブリッシング(インプレス) |
| Publication date | November 28, 2025 |
| Language | Japanese |
| Print length | 272 pages |
| ISBN-10 | 4295411590 |
| ISBN-13 | 978-4295411598 |
| Item Weight | 290 g |
| Dimensions | 7.4 x 5.12 x 0.63 inches (18.8 x 13 x 1.6 cm) |
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